Mladen Šicel is an expert in digital transformation and strategic development in the energy sector, with a focus on the integration of distributed energy resources and the implementation of virtual power plant (VPP) models. At KOER, he leads development projects that include designing VPP architectures, developing and implementing aggregator platforms, and integrating advanced energy solutions into the power system and market mechanisms.

His areas of specialization include managing consumption flexibility, working with battery storage systems, and distributed energy producers, aiming to optimize system operations and increase market efficiency. He has been particularly recognized for his contribution to the development of one of the first functional VPP systems in the region, playing a key role in its technical integration with transmission and distribution system operators, as well as its connection to short-term electricity market mechanisms.